Grant Cohn’s Australian coverage draws attention ahead of Melbourne NFL opener
The 49ers reporter’s videos on Australian food, pubs and AFL have attracted interest beyond his usual team-focused audience.
San Francisco 49ers reporter Grant Cohn has drawn attention in Australia while covering the team’s scheduled Week 1 NFL match against the Los Angeles Rams in Melbourne.
According to Yahoo Sports, Cohn’s videos about local Chinese food, pub meal deals and Australian rules football have attracted interest from football fans and Australian media. The coverage has made his cultural observations a prominent part of the build-up to Thursday’s match.
Cohn told 9News Melbourne that interest in Australia’s culture might temporarily exceed interest in the game itself. He compared his experience to reporting from the moon and discovering that it had oxygen.
The focus marks a departure from Cohn’s usual coverage of the 49ers, which the source describes as hard-nosed and critical. Among 49ers fans, he has described himself as the team’s “quality control coach”.
The Yahoo Sports report also says Cohn has previously turned public disputes with 49ers players into content for his YouTube channel. His Australian coverage has instead centred on the local food, sporting culture and experience surrounding the international fixture.
