Fernando Mendoza fronts State Farm’s ‘Vegas Changes a Man’ campaign
The Las Vegas Raiders rookie quarterback appears in a State Farm advertisement built around his wholesome image and sense of humour.
Las Vegas Raiders rookie quarterback Fernando Mendoza appears in State Farm’s “Vegas Changes a Man” advertisement, according to a report by Yahoo Sports.
The campaign presents Las Vegas as unable to corrupt Mendoza, with his idea of letting loose portrayed as notably wholesome. The advertisement also draws on Mendoza’s sense of humour and his delivery of the comedy.
Mendoza was the Raiders’ top draft pick and previously played quarterback for Indiana. His State Farm appearance adds to recent commercial work, including an advertisement for Taco Bell.
State Farm has also featured Mendoza’s former Indiana head coach, Curt Cignetti, in a separate “Happy Coach” advertisement. The supplied report does not include release details, audience figures or further campaign information.
