Apple plans comprehensive Mac overhaul with chip upgrades and OLED displays
The Cupertino-based technology giant is preparing significant design changes and silicon upgrades for its Mac range, including the introduction of a new MacBook Ultra and the transition to OLED screens across multiple product categories.
Apple is preparing a significant refresh of its Mac lineup, with Bloomberg reporting that most models, including the MacBook Neo, iMac, MacBook Air, and MacBook Pro, will receive chip upgrades and design changes within the next year. The update cycle begins this autumn with immediate updates to the iMac and the entry-level 14-inch MacBook Pro, which are expected to feature M5 and M6 chips respectively.
The highlight of the upcoming releases is a new version of the MacBook Neo, which has seen significant market success since its initial launch. This refreshed model is reported to feature the A19 Pro chip, previously introduced on the iPhone 17 Pro, alongside increased RAM and new colour options. The A19 Pro silicon also powers the iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air.
Looking further ahead, Apple is expected to introduce a "MacBook Ultra" between autumn and early 2027. This device will utilise M5 Pro and M5 Max chips, currently found in high-end MacBook Pros, but will distinguish itself with an OLED touchscreen and tweaks to the macOS interface. Additionally, the 14-inch MacBook Pro is undergoing a complete redesign and is scheduled to debut with the M7 chip next year, with Pro and Max versions of the M7 also planned for future MacBook Pros.
OLED display technology is set to gradually roll out across Apple’s ecosystem. Following the iPad Mini, OLED screens are planned for MacBook Pros, the 2028 MacBook Air models, and eventually the iMac. Apple is also reportedly testing Mac Mini versions with M5 Pro and M6 chips, while the in-development Mac Studio is expected to use M5 Max or M5 Ultra chips.
These hardware advancements come against a backdrop of rising costs, with Apple raising Mac prices in June 2025 and memory remaining in high demand. While the company is rumored to be rolling out a new hardware leasing program, investors should monitor whether these upgrades are paired with further price hikes or if supply constraints impact release timelines.
