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Amazon sets Prime Big Deal Days for 6–7 October 2026

Amazon says its two-day shopping event will feature offers across more than 35 categories, with new deals released three times daily.

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Owen Mercer
Markets and Finance Editor
Published
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Source: Engadget · View original source
Person carrying a large Amazon Prime cardboard package outdoors
MARKETS

Amazon will hold its Prime Big Deal Days sale on 6 and 7 October 2026, according to details reported by Engadget, as the retailer positions the event between Prime Day and Black Friday.

The sale is scheduled to begin at 3:01am Eastern Time on 6 October. Amazon says new offers will appear three times daily under its Today’s Big Deals banner.

Deals are expected to span more than 35 product categories, including technology, kitchen equipment, fashion, beauty and homewares. Amazon devices such as Kindle and Echo products are also expected to feature, although specific discounts have not been confirmed.

Amazon has teased products from Shark, Anker, Sony and Lego, but has not provided a full list of participating brands or products. The available information also does not specify which markets will receive the sale.

Amazon says Alexa users can set deal alerts, target prices and check shopping-list items for available offers, subject to regional and account conditions. Specific products, discounts and savings remain unconfirmed.

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