Finance

Yahoo Finance editor urges Big Tech to split shares as retail investors priced out

With Nvidia, Micron, Microsoft, and Alphabet trading at premium levels, the Yahoo Finance executive editor calls for boardroom action to restore market access ahead of year-end.

Author
Owen Mercer
Markets and Finance Editor
Published
Draft
Source: Yahoo Finance · original
Big Tech companies are screwing the average investor — here's how
Brian Sozzi argues high share prices in tech giants are excluding 'Main Street' investors from standard positions

Yahoo Finance executive editor Brian Sozzi has published an opinion piece arguing that major technology companies, including Nvidia, Micron, Microsoft, and Alphabet, are effectively excluding average retail investors by maintaining high share prices and avoiding stock splits. Sozzi contends that shares trading above $500 or $1,000 prevent "Main Street" investors from purchasing standard 100-share positions without significant capital or margin trading.

The article urges Big Tech boards to enact stock splits to restore access for retail investors, citing analyst predictions that such splits may occur before the end of the year. Sozzi highlights specific share prices as evidence: Nvidia is over $200, Micron is above $900, Microsoft is around $440, and Alphabet is $379.

The article notes that Micron experienced a "major tailspin" in late March following a downgrade. Historical split data provided: Microsoft last split in 2003 (2-for-1); Nvidia split 10-for-1 in June 2024; Micron last split in 2000 (2-for-1); Alphabet split 20-for-1 in July 2022.

Wedbush tech analyst Dan Ives is quoted predicting that the success of tech stocks and the AI revolution may lead to many stock splits heading into year-end. Sozzi states he has been investing for more than 30 years and has never seen the market "shut out Main Street’s retail investors" in this manner.

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