Tech

Spotify enters AI audio race with Studio desktop app

The streaming giant’s latest release positions it directly against tech peers in the generative audio market, though availability remains limited to a research preview.

Author
Owen Mercer
Markets and Finance Editor
Published
Draft
Source: TechCrunch · original
Spotify takes on Google’s NotebookLM with its new app
New tool allows users to generate personal podcasts from private data, challenging Google’s NotebookLM

Spotify has officially launched Studio by Spotify Labs, a standalone desktop application designed to generate personal podcasts using artificial intelligence. The tool functions as an AI agent that integrates with user data sources, including email, calendar schedules, and web browsing history, to create daily briefings or topic-specific audio content. This release marks a strategic move into the generative audio space, positioning the company in direct competition with Google’s NotebookLM.

The application allows users to construct complex, multi-step requests to generate audio. For example, a user can prompt the agent to create a daily briefing for a road trip by pulling data from their calendar and bookings, recommending dinner spots, and suggesting a podcast for the drive. All generated content is saved to the user’s personal Spotify library and synced across devices, remaining strictly for private consumption and not made publicly available.

Access to Studio is currently restricted to a research preview phase in more than 20 markets. The service is available only to users aged 18 and older. Spotify has issued warnings that the tool is an early preview, noting that the AI may produce mistakes or unreliable content. The company did not specify the exact list of markets where the application is currently accessible.

The launch follows a broader industry trend of tech firms leveraging AI to create audio summaries from personal data. Google’s NotebookLM previously popularised the concept of generating podcasts from selected source material, a format now adopted by competitors such as Adobe and ElevenLabs, as well as niche applications like Hero and Huxe. Spotify’s entry into this arena signals an intensifying rivalry in the personal AI assistant segment.

This desktop release complements Spotify’s recent expansion of AI capabilities beyond traditional coding environments. The company previously debuted a command-line tool for developers using platforms like Claude Code or Codex, extending podcast generation to non-coders with the new Studio app. The move underscores Spotify’s broader ambition to expand its presence across all areas of audio, potentially exploring future integrations such as system audio capture for meeting notetaking, similar to tools like Rewind and Cluely.

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