Tech

Hulu’s default data settings quietly degrade picture quality for subscribers

Engadget reports that Hulu’s iOS and Android applications default to a “Data Saver” mode, automatically downgrading video resolution. Subscribers with robust internet connections may find their viewing experience limited unless they navigate to settings to select the “Best Available” option.

Author
Owen Mercer
Markets and Finance Editor
Published
Draft
Source: Engadget · original
Hulu auto-quality settings are quietly downgrading your picture. Here's why
Mobile apps prioritise bandwidth conservation over resolution, forcing users to manually adjust preferences to access higher fidelity streams

Hulu’s mobile applications for iOS and Android are configured to prioritise data conservation over visual fidelity by default. According to a report by Engadget, the service’s “Data Saver” setting automatically reduces video resolution to minimise bandwidth usage. This configuration can result in noticeably lower picture quality for subscribers who possess high-speed internet connections capable of supporting higher resolution streams.

To access maximum quality, users must manually intervene in their account settings. On mobile devices, viewers need to navigate to the “Settings” menu and select the “Cellular Data Usage” tab to switch from “Data Saver” to the “Best Available” option. For those streaming via web browsers, the quality preference can be adjusted by selecting the gear icon during playback and choosing the desired setting under the “Quality” tab.

The resolution a subscriber receives is further constrained by device compatibility and content availability. Hulu offers content in five distinct resolutions: standard definition, 720p, 1080p, 4K Ultra HD, and 60fps high definition. However, the website is capped at standard definition or 720p, regardless of the user’s connection speed. Higher resolutions are generally reserved for dedicated applications on televisions and gaming consoles.

Specific hardware dictates the upper limit of streaming quality. Select devices, including fourth-generation Apple TVs, Chromecasts, Samsung TVs, Fire Sticks, and certain gaming consoles, support 1080p streams. Conversely, other popular streaming devices such as Rokus, Vizio SmartCast TVs, and Android televisions are limited to 720p. Additionally, HDCP compliance remains a factor in whether higher resolutions can be successfully rendered on certain hardware.

Bandwidth requirements also play a critical role in stream quality. Hulu recommends a minimum download speed of 3 Mbps for standard streaming, 8 Mbps for live events, and 16 Mbps for 4K content. The practice of throttling streams to manage network congestion has historically drawn scrutiny; in 2020, a class action lawsuit alleged that Hulu deliberately degraded web browsing streams to encourage adoption of its proprietary applications, a tactic common across the streaming industry.

Continue reading

More from Tech

Read next: US and Chinese AI experts urge cooperation to avert 'Chernobyl moment'
Read next: Rockstar Games Confirms GTA VI Physical Copies Will Be Digital-Only
Read next: OpenAI launches custom Jalapeño chip to cut inference costs and reduce Nvidia reliance