Opinion: Religious conversion criticised as image rehabilitation for UFC fighter
An opinion piece published on Yahoo Sports and originally in The Advocate contends that Christian media and institutions are facilitating reputation management for men accused of sexual misconduct without demanding genuine accountability.

An opinion piece by Josh Ackley, published on Yahoo Sports and originally in The Advocate, argues that former UFC champion Conor McGregor’s recent embrace of Christianity is a cynical attempt to rehabilitate his public image. Ackley, identified as a political strategist and frontman of the band The Dead Betties, contends that McGregor’s spiritual awakening follows a civil verdict in Ireland finding him liable for sexually assaulting Nikita Hand. The article compares his actions to those of other men, such as Russell Brand, who have used religious conversion to manage reputations after sexual misconduct allegations.
The piece highlights that McGregor has failed to overturn the Irish civil verdict and recently returned to the UFC, where he suffered a loss. Ackley notes that McGregor has used scripture, specifically quoting that "lying lips are an abomination to the Lord," to assert his innocence while framing himself as a persecuted believer. The article suggests that rather than acknowledging the woman a court believed, McGregor has reframed his narrative around his own suffering as a test of faith.
Ackley draws parallels between McGregor and Russell Brand, noting Brand’s public embrace of Christianity in 2024 amidst rape and sexual assault allegations. The article references Brand’s subsequent confession to sex with a 16-year-old, which was legal in the UK at the time, and suggests a broader pattern where powerful men utilise religious conversion and media platforms to restore their moral authority. Ackley argues that this creates a "moral split screen" where women are recast as antagonists while men are presented as redeemed figures.
The article criticises Christian media outlets and Jimmy Fallon for promoting McGregor’s comeback and newfound devotion without sufficient scrutiny of the allegations against him. It accuses these institutions of welcoming controversial figures for their media value, noting that celebrity converts attract headlines, viewers, and donors. Ackley questions whether these are the role models the modern church wants young men to emulate, suggesting that such endorsements undermine Christian values and send harmful messages.
Further allegations against McGregor are cited in the piece, including violent behaviour toward women and an incident involving a Miami Heat mascot that resulted in a trip to the emergency room. Ackley argues that homophobia serves as an "enhancing feature" for the figures being welcomed into religious institutions. The opinion concludes that by celebrating these men before they have demonstrated real accountability, institutions risk condoning violence against women and sexual abuse.


